Verify Emails And Use Unsubscribe Links
When you send emails to prospects with unverified emails, a portion of them might bounce. Email bounces, similar to spam reports, also signal your email service of promotional email activity, which in turn might hurt your email deliverability.
To ensure none of your emails bounce, you can either have double opt-in forms on landing pages you use to generate leads, or verify them before reaching out to them.
Using Saleshandy, you can verify all your campaign prospects in a single click, so this way you can omit sending emails to prospects with unverified emails. This will eliminate email bounces from your bulk email outreach campaigns and improve your email deliverability.
Similarly, add unsubscribe links to all your emails. Outreach platforms like Saleshandy include unsubscribe links by default, which are also customizable as you see fit. This will help you reduce spam reports, stay out of domain blacklists, and keep your email lists clean.
Unsubscribe links are also mandated on all outreach emails by the FTC per the CAN-SPAM act, and non-compliance could result in hefty fines apart from other forms of punishment.
Using Bcc In Gmail For Mass Email
If you were to send an email from Gmail using theTofield, each and every recipient would see the email addresses of all other recipients.
If youre sending a mass email via Gmail, you need to protect everyones privacy. To do this, youre going to need to use the native Bcc functionality.
Step 1. Head over to the Composebutton and click it.
Step 2. In theTo field of your compose window, you need to select Bcc.
Step 3. Add all the email addresses into the Bcc field, making sure to separate them with a comma.
Step 4. Add your subject line and body copy and click send.
There you go your mass email is sent.
Making Your Email Look Legitimate
If your promotional emails look like spam, theres a chance your bulk email campaign will go straight into the spam folder. We all know what a typical spam email looks like: fuzzy images, strange links and incoherent wording. In other words, unprofessional and messy.
Here are a few tips:
- Don’t use suspicious links and attachments. Always send content from reputable sources, and avoid shortened links. Avoid attachments as much as possible, unless you know the recipient is expecting it and you are a trusted sender.
- Invest in good design. A modern layout, well-placed text and images all go towards making your email look more genuine.
- Avoid spelling mistakes. Obvious spelling or grammar errors are a sure-fire way of having your recipient doubt the validity of the email. Spell Checker tools like Grammarly are free and so worth the download to avoid pesky mistakes.
- Provide a plain-text version. Spam filters prefer when an email has a plain-text version available. Some recipients prefer this, and some organizations will only allow plain-text emails through their filters. Most email marketing tools allow you to quickly create plain text versions of HTML emails, so its a no brainer.
Most email software tools allow you to review your email with previews in the major email clients inboxes, such as Yahoo, Googles Gmail, and Microsofts Hotmail or Outlook. This helps you ensure your email comes across as attractive and professional for as many recipients as possible.
Hide Names And Addresses In A Personal Distribution List
To keep the names and e-mail addresses of people included on a personal distribution list private, or hidden, use the Bcc field.
It’s not possible to display the distribution list name in the To box without allowing recipients to expand it and show the entire list of names and e-mail addresses.
The following procedure will use the sender’s name/address in the To box and the distribution list will be kept hidden in the Bcc box.
Add the Bcc box to your email if it isn’t there already
In an open message, on the Message Options or Options tab, in the Fields or Show Fields group, click Show Bcc or Bcc.
Hide the distribution list in the Bcc box
In an open message, add your e-mail address in the To box.
In the Bcc box, add the distribution list.
Type your message and click Send.
Heres What Well Cover:
Use the links to jump to a specific section:
Heres a breakdown of the terms Ill be using in this article:
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Potential Problems Of Using Bcc In Gmail For Multiple Recipients
While the BCC method for sending mass emails is incredibly simple, it does come with some drawbacks.
Select The Audience You Want To Mass Email
Time to select the audience that needs to receive your mass email.
Theres three common places where youre probably storing that list:
In the first case, its probably best to use a platform like Salesflare that offers mass emailing and CRM in one place. This will avoid a lot of unnecessary work.
In the second case, you can look at integrating that other system with your emailing platform. Our customers for instance use Zapier or Piesync for this purpose.
In the third case, youll have to import the data in your mass emailing platform. If youre using Salesflare, head to Settings > Import data to get started. Make sure to at least import an email address and a name.
Only have a full name for each person? No worries. Salesflare will split it automatically into first name, middle name, last name, prefix and suffix. That way you can personalize your emails without a hassle.
Using Bcc To Send A Mass Email And Hide Recipients
When youre sending out a new email, you have several options to select recipients:
Type of receiver
What it means
These are the primary receivers of the email. Every recipient will be able to see the To: recipients of an email.
The receivers are only added to the list because they should be aware of the contents of the email but do not necessarily have to engage in the conversation. Each recipient will be able to see all the To: and CC: recipients
These are the blank recipients. These email addresses will not be shown to any other recipient aside from the primary recipient. So, in short, BCC allows you to hide the recipients, even when sending mass emails
When youre using BCC for your mass mail, you will be able to hide the recipients. Its a very easy way to hide the recipients and every popular email client offers the BCC option. BCC is short for Blank Carbon Copy. Recipients of these emails will be able to see all the To: and CC: recipients.
Today, most people use the BCC option when they want to send out a mass email and hide recipients. Its an effective way as it takes a few seconds to get everything lined up. You paste all the recipients into the BCC line and separate each address by using commas . In the end, sending a mass email and hiding the recipients is relatively easy. Most email clients will also show the recipient that they were a BCC recipient in this email thread.
Prevent Mail To Gmail Users From Being Blocked Or Sent To Spam
Bulk sender guidelines
Use the guidelines in this article help ensure messages are delivered as expected to Gmail’s inbox. The tips in this article reduce the likelihood that Gmail blocks messages, or marks messages as spam
These guidelines are for anyone who sends email to Gmail users. A Gmail user is anyone with one of these Gmail account types:
Following the guidelines in this article reduces the chances that:
- Gmail limits sending rates
- Gmail blocks messages
- Gmail marks messages as spam
Note: Gmail doesn’t accept allowlist requests from third-party email senders. We can’t guarantee messages will pass Gmails spam filters.
Using a Google Workspace account to send mail? Be sure to review the Spam and abuse policy in Gmail. This policy is part of the .
Problems not solved in this article
This article doesn’t provide solutions to these issues:
- Bounced mail to one user: If youre getting bounced messages when sending to a single Gmail user, read how to fix bounced emails.
- Message rejected by Google Groups: If your message is rejected when sending to a work or school Google group, go to sender guidelines for work or school accounts.
Third-party email service providers
If you use a third-party email service provider with your domain, make sure the provider follows the guidelines in this article. Large email providers such as Google, AOL, and Yahoo, typically follow these guidelines.
If you use a domain provider but you manage your own email service, we recommend you:
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Send A Mass Email To A Specific Group
While its useful to email every contact at once, its more likely that youd want to send mass emails to specific groups. Grandma probably doesnt need to know about your companys latest sales results, after all.
There are two ways you can go about sending an email campaign to one list of contacts:
- The hard way
- The easy way
Lets go over the hard way first. You can store and manage your contact lists in an Excel or Google Spreadsheet. In that type of file, you have the advantage of easily creating, editing or deleting any line. And then its easy to copy/paste the list to your Gmail to or Bcc field when needed.
About the limitations of this method, youre quite aware of them if you use it. First, you have to be juggling Chrome of software windows or tabs to get the job done. Secondly, theres no proper way to send those emails in the form of a campaign, where every recipient gets their copy of the message without seeing other recipients so, typically, what most people do is paste their contacts in the BCC field.
Now lets move onto the easy way. Its been created by Mailtrack for Gmail, the leading software solution for email tracking, link tracking and other email productivity features.
Thanks to Mailtrack Lists, you can make a list for your book club, jogging club, important clients, extended family members, board members, or dinner club. Different groups can even list the same email, which makes sending mass emails to different people easy.
How To Send Mass Emails Using Special Software Like Unisender
Lets see what you need to do, taking Unisender as an example:
Learn more about starting your first email campaign in this detailed tutorial.
For a start, you can try out several email marketing platforms, assess their interface, capabilities, and perform tests.
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Emailing Undisclosed Recipients In Gmail And Outlook
If you send emails to a group of people who don’t know each other, you might like to learn how to send an email to multiple recipients without them knowing.
Keeping a recipients email address hidden or private is commonly known as emailing to undisclosed recipients.
A good example could be when you are sending your clients a company newsletter or invites to a company event.
If they dont know each other you could upset a few people if you share their private email information without their prior agreement.
Why You Should Not Send Mass Emails Without Mailtrack Campaigns
On its own, Gmail is great for everyday communication. But you really have to unlock its potential with another program to make the most of a mass email in Gmail. Using Gmail alone for an email campaign is limiting. People can mark your messages as spam easily, there isnt any guaranteed delivery rate, and you cant follow up on whos read your email or not. Lets talk about these issues in detail.
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Bulk Messaging And Email Services
Instead of using basic email for business promotion, companies send email campaigns via special services.
Here are some popular email marketing services that you might wish to use.
You can learn how to build an email marketing strategy from the HubSpot course.
Benefits of Email marketing services for bulk messaging:
Alternatively, you can use push notifications for your website. Push subscriptions typically grow faster than email subscriptions. Still, you will be able to segment subscribers, send them a newsletter, special offers and see statistics.
To hide the email addresses from recipients:
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