How To Create An Email Signature Image In Photoshop
Displaying your photo in your email signature is a great way to help your clients feel familiar with you before you ever even meet. I know I personally love seeing the face of the person Im emailing, and clients seem to really appreciate it, too!
In this video tutorial, Ill show you how to create an email signature image in Photoshop. Then you can start displaying your smiling face in every email you send!
Need some fonts to try out for your new signature?
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Outlook 2010/2007 email signature with image | Made with WiseStamp
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To get there you can also select the File tab > Click Options from the menu that appears > In the Settings panel the opens click the Mail tab > Then look for the Signatures button on the right-hand side and click it
Outlook desktop app email signature with image | Made with WiseStamp
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Why Should You Add An Image To Your Email Signature
What you include in your email signature will speak volumes about who you are as a company and/or individual. The primary purpose of an email signature is to provide your recipient with your relevant contact details, but an image can enhance the overall look of it.
For starters, it can help to establish brand cohesion. By including a company logo or banner, you can tie in your email communications with the rest of your marketing collateral.
Secondly, an image-based call-to-action gives your recipients something to click on, turning them from passive readers into active audience members.ADD_THIS_TEXT
Decide On Secondary Elements
Now that you have your main visual, what else are you hoping to include? Of course, a tip for an email signature is to not make it too cluttered, but you can add a few other elements.
I personally prefer things like simple line separators between main sections, and of course, social media icons are a popular selection.
So, decide on what else youd like to include and then go ahead and add them to your Canva design.
You can see here Ive added a line separator along with two social media icons for Twitter and LinkedIn.
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Add Links To Elements
As the final step, youll want to add links to the different elements you want users to click when they see your email signature.
For instance, if youve listed your website, youll want to add a link so the link can be clicked. Same goes for social media icons, portfolio links, and more.
And thats it! Again, the process is going to take a bit of time, and some trial and error. If you run into any roadblocks or issues, let me know!
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A custom signature is another opportunity to squeeze your branding and a call to action into every email. Clients see you as a serious professional, and prospective customers have a reason to learn more about you.
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Html Images In Email Signatures
Whether you should include HTML images in an email signature or not is a much discussed topic. Some believe that email signature images are unnecessary as they do not always appear correctly or can make a signature appear too big. However, we believe that images are one of the most important parts of a signature.
What Is The Best Email Signature
An email signature is more than just your name and title. It is also a major part of your personal branding.
The best signature needs to elicit some kind of emotion from your recipients. It needs to exude professionalism and allow them to build trust in your brand. It needs to be catchy and prompt them to take some kind of action. It needs to drive traffic to your companys website. Ultimately, it boils down to how you reap the full marketing potential of your mobile signatures.
Now, on the one hand, you can use interactive software like PandaDoc to quickly drag and drop customized features and create a transparent signature online within minutes. You can even use it to add an electronic signature to infuse a touch of professionalism to all your client correspondence.
PandaDoc is UETA and ESIGN compliant, which means your clients can sign legally binding documents remotely on their devices. They dont physically have to come to you to sign contracts and other related paperwork. Talk about closing deals rapidly!
PandaDoc also comes with insightful analytics to help take the guesswork out of the whole process. Youll know the moment a client or prospect opens a document you emailed to them, reads through it, adds comments, or eSigns it. Youll have your finger on the pulse every step of the way.
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How Can I Prevent The Image To Show As An Attachment/show Paperclip Icon
When a message contains embedded images, Outlook will not show the paperclip icon or list these images as separate attachments. However, not all mail clients will behave in the same way and this behavior can also change in Outlook often due to having a virus scanner integrated with Outlook which alters the message.
The only way to be really sure that a signature image will not cause the paperclip icon to show or get listed as a separate attachment is by locating it on the Internet and prevent it from being embedded into the message.
Problems With Signature Visibility In Email
When you create Photoshop email signature, remember that the image can go to attachments and won’t be displayed automatically. To see your signature, the recipient must click a “download images” button. Also, you risk that some recipients won’t be able to see it at all because they have disabled images in their email client.
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Why Should You Use Html Images In Email Signatures
Using HTML images in email signatures is a great way to add color and branding to every email you send. When designed correctly and implemented using HTML code, an email signature becomes more aesthetically pleasing and helps to give off a professional impression.
If your company uses branding on its business cards and marketing communications, then your email signatures also need to be branded. The best way to add branding to a corporate signature is by including the company logo.
HTML images can also be used to promote your companys social media networks, awards/certifications and marketing campaigns.
Distribution Across All Team Members
As we mentioned before, a well-branded email footer is a tiny yet powerful detail that promotes your business with every message sent by your employees. Consequently, when the email signature layout is ready, and the testing is completed, you will have to distribute the sign-offs to every department and team member.
To automate the distribution process, some email signature management companies provide you with a central management feature for all signatures and users in your organization.
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Create Table In Google Docs
If you were to go now and upload your elements to your email signature, youre probably going to run into an issue.
As you can see here, because we are combining graphics from Canva with your email text editor, everything doesnt immediately play nice together.
Again, you can always create one really nice looking graphic in Canva for your entire email signature, but its not really practical if you want the different elements of your signature to be linked and clickable.
So, to get around that, we are going to utilize Google doc tables.
Just open a new document and choose insert. Ive added a 2 column by 1 row table here, but you can adjust for the different elements you want to display.
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Switch Between Multiple Signatures
When you compose an email, your default signature displays at the bottom. If you have multiple signatures, you can select a different one.
Click on the arrow buttons to choose a different signature. Select No Signature if you dont want to use a signature in this email.
Tap on the signature and tick a different one from the list. Select No Signature if you dont want to use a signature in this email.
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Preview Issues At Different Devices
It’s hard to imagine our life without smartphones. That is why we can assume that someone may be reading our emails using a smartphone or tablet device. By the way, more than half of all mobile phones in the United States are now smartphones. Many business people prefer using mobile for their business correspondence, so it is in your best interest to ensure that your email signature displays correctly on all types of devices.
Allows To Use Interactive Email Signatures As A Marketing Channel
A well-designed professional signature is an efficient marketing channel. With its help, you can generate more traffic to your website, notify your contacts about your product, events, activities, and updates and encourage the recipient to connect with you and your brand.
According to our latest research, 62% of businesses use their clickable email signatures for marketing regularly or occasionally. You can find more information on how other professionals implement email sign-offs into their marketing strategies by downloading the State of Business Email Marketing report.
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